Smart hotels

Hilton is going mobile. This is a big deal. 80 countries, 4 000 properties, 650 000 rooms, and you will be able to book online, customize your room and unlock the door. This is a $500 million project. It points to the fact that the penetration of mobile devices is such that they expect guests have a smart phone. Hilton is also, with this move, trying to remove any middleman in the booking business. Hilton will have direct access to you, will know your preferences down from the type of music you enjoy to the level of light in your room, everything.

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How to remember what to forget?

I apologize for not mentioning an important historic event last week. It was on July 20, 1969 when man stepped on the moon for the first time. The crew of Apollo 11 – Neil Armstrong, Buzz Aldrin and Michael Collins were the first ones. More on that at --->

The future is here.

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All you can eat books

Amazon is joining Netflix in the 'all-you-can-eat' model. It will start in the US market, where Kindle (device or app) customers will be able to sign up for this service. The initial offering starts with 600,000+ titles. It is the ongoing battle between the content providers and content distributors. Many publishers are very unhappy with the control Amazon (and Apple) have over distribution and pricing; therefore are not part of this project. Amazon has to defend its territory from the likes of Oyster Books or Scribd. These new companies were able to strike deals with the other publishers.

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